Can't decide between a career in communications or farming? Don't worry, you don't have to. A major in Agricultural Public Services allows you to follow your passion for news, broadcast, teaching, or communications while still being involved in agriculture. As part of a major in Agriculture Public Services you will take classes in advertising, news writing, broadcast, photojournalism, and editing while also learning about agriculture through classes such as animal and plant science, agribusiness, agriculture economics, and biochemistry.
Maybe you don't want to go into news or broadcast? Along with the option to specialize in Agricultural Communication or Journalism, this major also offers the option to specialize Agricultural and Extension Education Services.
People drawn to this career often have a passion for both communications and farming. Professionals who choose to go into journalism are required to communicate daily with the general public about varying agricultural topics. It is necessary to have the skills to effectively explain and report scientific information so the average person can understand it. This major also suits someone who has strong interpersonal skills. You will be communicating daily with clients, media, farmers, or the general public, so you must be comfortable speaking and working closely with others. Strong writing skills are also a must.
Depending on the type of job you go into, the average workday can vary. News can happen at any time, so depending on your role in the organization, you may not work the typical 40-hour week. Other public services jobs are closer to the typical workweek, but can frequently have long days.
Internships are the best way to prepare for a career in Agricultural Public Services. This gives students the opportunity to gain experience in reporting news or providing consulting and educational services. Journalism and communications recruiters prefer job prospects to have previous experience within the field before being hired.
As an Agricultural Public Services graduate, you have the ability to work for both farming media outlets and non-specialized outlets. Depending on the type of media classes you take, you may find a career in broadcast, newspapers, magazines, television, and radio. Some Agricultural Public Services majors decide to work in an advertising or public relations office or provide referral, consulting, and educational services to others within agribusiness.
Although careers in journalism are decreasing, there is average growth of careers in communications, public relations, and advertising, leaving the market outlook good for graduates.